Assignment #19: Research & Inspiration

Research: The Candy Shop

Colors

   -generally colorful

   -very playful colors/light/childish

   -when its chocolate, they tend to do a brown color

Industry

   -popular among little kids ..also some teenagers

   -most adults won't buy from candy that much unless it's for a little kid
   -adults = more on the chocolate side
   -little kids buy the more colorful

Competition:
   -the logos that can be remembered more
   -the logos that look more playful/attract little kids

Trends

   -images on the logo can relate to what they sell the most or just something they have

Inspiration Pieces:

I like this one because it's very colorful and fun looking. You can tell that it has sweets by the colors it uses. You can also tell it sells ice cream.

I like the simplicity of this one and the colors that it uses. It uses a hue of pink and green. I like that shade of pink because that is usually what i think of when I think of candy. It also has a creative way of presenting the candy picture. It is playful and would attract the target audience.

   

I like how to words are in the candy, I was thinking of doing something like this. :)

Some business cards for candy shops:

   


 The first one is simple and complex at the same time. I like the organization and left alignment.

The second one looks a little hectic but it centers the info to the candy hoppe. It is very colorful

The third one is very simple, yet gets the info across, I would like to do a little more than that, but keep it nice and clean like that.